What you get

A blueprint your team can actually use.

The Search TAM Blueprint is not a generic SEO report. It is a structured market document: what the market is worth, who owns it today, where the gaps are, and what it takes to capture your share.

$999 · One-time · Delivered within 24 hours

One report. Three layers of clarity.

Every Blueprint is built to answer three questions:

  • What is this market worth?
  • Who controls it today?
  • What exactly would it take to win more of it?

That gives leadership a market view, gives growth teams a strategy view, and gives operators an execution view.

Layer 1

Market Intelligence

Search TAM in dollars

The commercially relevant size of your search market, valued in Google Ads equivalent dollars.

Commercial keyword universe

The buyer-intent queries that actually define your category.

Market structure

How demand is distributed across leaders, challengers, fragmented players, and open market territory.

AI recommendation visibility

How your brand and your competitors appear across ChatGPT, Perplexity, AI Overviews, review platforms, and recommendation surfaces.

Layer 2

Competitive Intelligence

Competitor market map

Who owns meaningful buyer demand today.

Revenue footprint by page

Which pages actually pull commercially valuable search traffic for competitors.

Authority gap analysis

The structural distance between you and the next tier.

Growth intelligence

How category leaders expanded traffic, authority, and commercial page depth over time.

Layer 3

Execution Blueprint

Commercial page architecture

The page system you need to compete properly.

Priority sequence

What should be built first, what can wait, and what creates pull fastest.

SERP barrier logic

Where content is enough, where structure matters, and where links are required.

Execution roadmap

How to move from current position to market capture in a phased sequence.

What's inside your blueprint

The Intelligence Layer for In-House Teams.

People are already searching for what you sell. This report shows exactly how many, how often, and how much that attention is worth.

Competitive Reach Analysis — Expense Management SaaS

48 companies analyzed· 1,000+ organic traffic

concur.com
160K
ramp.com
155K
rippling.com
143K
YOUR TARGET · 18 months
nav.com
74K
YOUR TARGET · 12 months
expensify.com
33K
rho.co
27K
YOUR TARGET · 6 months
spendesk.com
16K
emburse.com
14K
you
12K

With the right roadmap, you climb through each tier — 6, 12, 18 months — even accounting for competitors' current growth rate.

Even low-DR domains can lead on 1–2 narrow pages — a specific pricing tier, vertical integration, or niche use case. All 48 tracked for that reason.

Commercial Page Map — Business Credit Cards

23 pages identified· hover to inspect

01/cards/business$109K/mo
02/cards/llc$42K/mo
03/cards/startups$34K/mo
04/cards/charge$21K/mo
05/banking/llc$19K/mo
06/solutions/spend-management$15K/mo
07/cards/virtual$14K/mo
08/cards/no-pg$14K/mo
09/solutions/expense-management$7K/mo
10/solutions/travel$7K/mo
11/banking/credit-lines$8K/mo

+ 7 more pages in full report

Growth Evidence

Market Twins

Companies at your exact starting profile — 12–18 months back

Qonto

55K580K

DR 38 · 8 pages · 2022

10.5x

118% CAGR

Finom

38K320K

DR 28 · 5 pages · 2022

8.4x

102% CAGR

Pleo

42K210K

DR 32 · 6 pages · 2023

5x

124% CAGR

DR profile & page count similar to your baseline.

18-Month Investment Schedule

Every action priced & sequenced.

Foundation

Month 1–6

$8K/mo

invest $42K

4 commercial pages · 20 ref. domains

Growth

Month 7–12

$28K/mo

invest $36K

8 commercial pages · 55 ref. domains

Compound

Month 13–18

$55K/mo

invest $30K

12 commercial pages · 95 ref. domains

Organic assets don't expire. Each phase stacks on the last — you're building equity, not renting traffic.

Asset Gap Analysis — Expense Management SaaS

Where the gap lives.

Your five critical gaps against arena average and category leader.

48 companies · full report

DimensionYouArena avgLeader

Commercial Pages

Count

3

4x gap

12

26

Pages Depth

Avg. keywords / page

6

3x gap

18

45

Pages Authority

Avg. high-DR ref. domains / page

3

11x gap

32

120

Domain Rating

DR score

18

3x gap

60

82

Technical

SEO health score

61

78

94

Full report maps every gap to a specific action with estimated cost and timeline to close.

Inside every Blueprint

Search TAM in dollars

The real size of the commercially relevant search market in your niche.

Competitor market map

Who captures the market today, and where the open share still exists.

Authority gap analysis

The structural distance between you and the next competitive tier.

Commercial page architecture

The pages required to compete for buyer demand properly.

AI recommendation visibility map

How recommendation engines are likely to interpret your category and your brand.

Execution roadmap

What to build, in what order, and why.

How teams use it

Leadership

To understand market size, competitive position, and upside.

Growth / SEO

To prioritise pages, gaps, and investment logic.

Internal team or agency

To execute against a market map that is already built.

What the Blueprint is not

  • Not a technical audit padded into 40 pages
  • Not a rankings report without business meaning
  • Not a traffic projection with no competitive map
  • Not generic SEO advice dressed up as strategy

The core product is the blueprint itself. Execution is optional — you can use it with your internal team, your agency, or with us.

How it is delivered

The Blueprint is delivered as a structured report designed for both decision-making and execution.

Depending on the tier, this can include:

  • interactive report delivery,
  • presentation-friendly output,
  • execution tables,
  • and deeper strategic modelling layers.

Most SaaS teams only need the Blueprint.

Most teams only need the Blueprint

If you already have an internal team, a growth lead, or an external agency, the $999 Search TAM Blueprint is usually enough.

It gives you the market, the competition, the gaps, and the path.

Higher tiers are only for teams that need:

  • ROI modelling using their own funnel economics,
  • leadership support,
  • or investor-facing strategic defence.

See what you would get for your market.

One report.
Your market in dollars.
A blueprint your team can actually use.

$999 · One-time · Delivered within 24 hours